AI Insights · Timothy · July 2024
Q2 2024 Performance of Top Fitness Apps on iOS in the UK
A glance at the performance of leading fitness and weight loss apps on iOS in the UK for Q2 2024 shows varying trends in downloads and active users. Sensor Tower provides a detailed insight into these metrics.
In the second quarter of 2024, the fitness and weight loss category on iOS in the United Kingdom has shown interesting trends in terms of downloads, revenue, and active users. Data from Sensor Tower offers us a comprehensive look at the top contenders in the market.
Strava: Run, Bike, Hike witnessed a steady increase in weekly revenue, peaking at nearly $210K in the last week of May. Downloads spiked to 33K in the fourth week of April, while weekly active users saw a high of over 500K in mid-May.
MyFitnessPal: Calorie Counter also saw its revenue peak at around $193K in the third week of April. The app maintained its downloads between 14K and 18K and reached its highest active users count of over 777K in the middle of April.
NutraTech Ltd's Calorie Counter + observed its revenue surpass $185K in mid-April. Downloads remained above 10K throughout the quarter, and active users peaked at over 63K in the third week of April.
OS Maps: Walking & Bike Trails by Ordnance Survey generated its highest weekly revenue of nearly $146K in mid-April. The app's downloads showed a downward trend, starting at 9.3K and dipping to 6.1K by the end of April, but slightly recovered to 8.1K by the end of June. The weekly active users hovered around the 25K-27K mark throughout the quarter.
Finally, Runna: Running Training Plans by RunBuddy saw a revenue high of over $136K in the first week of May. Downloads reached a quarter peak of 23.3K in the fourth week of April, while active users saw a significant jump to almost 45K in the same period.
For more in-depth insights and detailed data points, Sensor Tower remains the go-to source for app performance metrics.
